Perplexity AI: the search engine that challenges Google

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Can you imagine being able to ask any question to a search engine and get an accurate, complete and updated answer, without having to navigate dozens of web pages? That’s what Perplexity AI promises, an AI-powered search engine and chatbot that uses advanced technologies such as natural language processing (NLP) and machine learning to provide answers to user queries.

What is Perplexity AI and how does it work?

Perplexity AI is a project that was born in 2022 by four former Google AI employees, who decided to create their startup to develop a search engine based on generative artificial intelligence. Its goal is to provide direct and reliable answers to users’ questions, rather than simply providing links to web pages that may or may not contain the answer.

To achieve this, Perplexity AI uses large language models, specifically OpenAI’s GPT technology, that allow it to understand and generate human-like text. These models allow Perplexity AI to understand the context of a question and provide relevant answers from a variety of…